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FOTOGRAFIAS 26 setembro 2025

Apple reopens iconic Ginza store to thousands of excited customers

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Apple’s Tim Cook and Deirdre O’Brien welcome customers to Apple Ginza, located in Tokyo’s vibrant Ginza district, where Apple first began its retail journey in Japan more than two decades ago.
Apple celebrated the grand reopening of Apple Ginza on Friday, September 26, in Tokyo’s vibrant Ginza district, where Apple first began its retail journey in Japan more than two decades ago. Opened in 2003 as Apple’s very first store outside the United States, Apple Ginza returned today in a reimagined four-story design that honors Apple’s history in Japan, while showcasing the latest innovations across products, services, and special Today at Apple programming.
At Apple Ginza, customers can discover and shop Apple’s full lineup of products, including iPhone 17, iPhone Air, iPhone 17 Pro, iPhone 17 Pro Max, Apple Watch Series 11, Apple Watch Ultra 3, Apple Watch SE 3, and AirPods Pro 3, as well as accessories like the iPhone Air Bumper, the iPhone Air Case with MagSafe, and the all-new Crossbody Strap. Customers can celebrate the reopening with a special-edition Apple Gift Card, available only at this store for a limited time.
Apple Ginza is offering a special Today at Apple Spotlight session in collaboration with Japanese supergroup Number_i, exploring Spatial Audio and spatial video through their single, “U.M.A.” The session is exclusively available at Apple Ginza and will expand to stores across Japan on October 11. Customers can sign up for a session at apple.com/jp/today/ginza.
A long line of customers is shown waiting outside Apple Ginza.
Excited customers, some holding up their new iPhone 17 Pro, line up outside Apple Ginza.
Tim Cook is surrounded by a crowd of customers and team members outside Apple Ginza.
Tim Cook greets customers at the reimagined Apple Ginza, which originally opened in 2003 as Apple’s very first store outside the United States.
A smiling customer walks into Apple Ginza, with team members cheering.
Team members at Apple Ginza welcome the store’s first customers.
A customer is shown holding iPhone 17 Pro in cosmic orange in one hand and a commemorative Apple Ginza gift in the other.
A customer poses with their iPhone 17 Pro purchase and a commemorative gift.
Team members are pictured clapping inside Apple Ginza.
Team members celebrate the reopening of Apple Ginza.
A customer is shown taking a selfie with Tim Cook in Apple Ginza.
Tim Cook poses for a selfie with a customer inside Apple Ginza.
A team member is shown with a customer who’s holding iPhone 17 Pro in silver at Apple Ginza.
A team member assists a customer with iPhone 17 Pro.
A child and adult pose with iPad beside an iPhone 17 display at Apple Ginza.
A young visitor to Apple Ginza gets a close-up look at iPad.
Customers and team members shown inside Apple Ginza.
At Apple Ginza, customers can discover and shop Apple’s full lineup of products, including the latest generation of iPhone, Apple Watch, and AirPods Pro.
A team member is shown helping a customer who’s trying on Apple Watch at Apple Ginza.
A team member helps a customer who’s exploring Apple Watch.
Customers are shown wearing Apple Vision Pro at Apple Ginza.
Customers demo Apple Vision Pro inside the store.
Customers show off commemorative gift boxes at Apple Ginza.
Guests of the store’s reopening show off their commemorative gift boxes, which include a tote bag and pin inside.
Crowds shown outside Apple Ginza.
Crowds gather outside Apple Ginza, with its four-story design that honors Apple’s history in Japan.
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